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Centrify Security
My role was to design and setup the foundations for the VFX elements within the spot. The Mnemonic went through many different variations and configurations as per client notes and the building particles were also designed and setup in AE + C4D using the motion-tracked elements. I passed on the building particles to Tom and Mike who took ownership of it and did their best. More info to come.
Details
- Production Studio: Artjail
- Producer: Perry Tate
- 2D: Emily Bloom, Eric Conception, Dayung Jo
- Role: Art Director / Animation + Design
- Designer / Animators: Mike Ricca, Tom Bourget
Mnemonic Options
Various Mnemonic options were designed, animated and iterated upon. This was then passed onto the client for review. A very deductive process.
BTS Motion Tests
A few screenshots used during notes between the Producer, Flame artist and clients. Tight integration between the motion-tracking and VFX elements were crucial to ensure all elements were in sync and high-fidelity needed for the shots.
BTS Production Stills
I mainly focused on the Mnemonic designs and animations as well as various options for the metadata-layer overlay of the world. Tom and Mike focused on the particles streaming from the buildings as well as the upside down city towards the end of the shot.
